Lobster 700TV sales prove disappointing - Maybe because..
I'm both annoyed and frustrated by this Guardian story which states that Virgin Mobile UK have sold less than 10,000 of their Lobster 700TV handsets, despite dropping the price heavily and launching a massive advertising campaign with Pamela Anderson. You may remember our review of it - although the keyboard proved a tad wobbly we hoped it would do well, however the Guardian seem to believe that customers aren't interested in the handset.
So, why am I annoyed? Well, I still see far too much emphasis on looks and design by customers. To be honest, even if the Lobster 700TV could cook you dinner and get you free beer people would still go ahead and buy an LG Chocolate because "it looks cool". A case in point would be the Nintendo DS I was attempting to buy for Emily before Christmas - all the colours were available...apart from pink. That was sold out. Why? Street cred, style, fashion.